How Love Sunny looks after your information
Last updated 27 October 2026
This is a draft while Love Sunny is in early access, and may change before launch.
Love Sunny is a matchmaking service. Sunny gets to know you in conversation and introduces you to people she thinks you could love, on character first. A photo comes only once you have both said yes. To do that well she needs to know a lot about you, so we want to be completely clear about what we keep, why, who helps us, and what you can ask of us.
Sunny is an AI. She is powered by a large language model, and everything she says to you is generated by it. The people behind Love Sunny can review conversations when you ask us to, or when there is a safety concern.
Who we are
Love Sunny is run by Sonaverse Ltd, a company registered in England and Wales under company number 17108925, with its registered office at 71-75 Shelton Street, Covent Garden, London, WC2H 9JQ, UK. We are the controller of your personal information and are registered with the Information Commissioner's Office under number ZC114963.
For anything about your information, email privacy@lovesunny.me, or ask Sunny, who will pass it on.
What we collect
- Your mobile number, which is how you sign in and how Sunny reaches you on WhatsApp, iMessage or by text.
- If you email Sunny, a private address of your own at Love Sunny that her emails come from and your replies go to, so she knows they are from you.
- If you message Sunny on iMessage, the address you message from, which may be your Apple ID email rather than your number, so that her replies reach you.
- Your name and email address, which you give when you join.
- Your conversations with Sunny: what you write, and her replies.
- Your calls with Sunny: a recording and a transcript of each, so she can remember what you talked about. She checks you are happy to be recorded at the start of every call, and if you would rather not, the call ends and we keep nothing from it.
- What Sunny learns about you from those conversations and calls: short notes, such as your work, family, interests and what you hope for, so she never has to ask twice; the practical things you tell her about the life you want; and her private understanding of your character, how you are in relationships and what you need from a partner, built from what you say, with the words it rests on. She uses it only to get to know you and introduce you well. It is never shown to anyone she introduces you to, and you can ask her what she has come to understand.
- If you choose to, photos of yourself that you send Sunny, and which one you approve for someone you have both said yes to. See "Your photos" below.
- Your consent choices, with the date, the wording you agreed to, and the device and network address you used.
- From the ID check: your date of birth, and a one-way code made from your document number and issuing country. See below for what we do not keep.
- Basic technical information when you visit our website, and, only if you allow analytics cookies, how you use it.
Sensitive information
Some things matter a great deal in finding the right person but are especially private: your sexual orientation, your religion or beliefs, your health, your ethnicity, your politics. The law calls these special category data.
Sunny asks about these only if you have ticked the box on the consent page that allows it, and then only gently, where they seem to matter to you. You can always say you'd rather not, and that never counts against you. She remembers what you choose to tell her only with that same consent, and it is stored separately from everything else. Our database refuses to store it without your consent, whatever else happens. It is used only to look for the right person for you, and is never shown to anyone she introduces you to. You can withdraw that consent at any time by telling Sunny, and we will delete what she remembered.
If you agreed before 1 October 2026, you agreed only to Sunny remembering what you raise yourself. She will not ask about these unless you agree to the newer wording.
The ID check
Everyone on Love Sunny does a one-off ID check, so that each person is a real adult and has only one account. You photograph an ID document and take a short selfie, and the check compares the two. It is run for us by Didit.
The comparison of your face with your document uses biometric data, so we only do it with your explicit consent, which you give on the consent page. From the check we keep only your date of birth and a one-way code made from your document, which lets us spot the same document being used twice without keeping the number itself. We do not keep your photographs, your selfie, your document number or anything else from the document, and we ask Didit to delete its copy as soon as the check is finished.
The check is automated. If it does not go through and you think it got it wrong, tell Sunny or email us and a person will look at it.
Love Sunny is for adults. If the check shows you are under 18, we send you one message and then delete your account and everything in it.
The photographs and the selfie from the ID check are separate from the photo you may later choose for a match. We never keep them, and they are never shown to anyone.
Your photos
Sunny introduces people on character first. Only once you and someone you have been introduced to have both said yes may each of you ask to see one photo of the other: a photo you choose yourself, with Sunny's help, and approve. Photos play no part in matching. They are never used to decide who you are introduced to.
With your consent, which you give when Sunny first asks for photos, you can send her photos of yourself in your chat with her or on your photos page. We keep up to ten at a time. Each one is turned upright, made smaller and saved as a new copy with the location and camera details phones add removed, then stored privately with Supabase. You can remove any of them at any time.
Sunny looks at each photo privately, so that she can help you choose. This is an automated review, run by Anthropic, whose AI powers her, and your photos are not used to train its models. It checks practical things: whether your face is clear, whether other people or a child are in it, whether it is a screenshot or heavily filtered, and the light and focus. It never rates your looks, never compares you with anyone, and never guesses your age, ethnicity, religion or health. A photo it is unsure about may be looked at by a person at Love Sunny, and a photo it sets aside is never shown to anyone. If you think it got one wrong, tell Sunny and a person will look at it.
Sunny may suggest a photo, but only you can approve one, with your own tap on your profile page. You can change it or withdraw it at any time.
When you approve a photo, we may ask you to take a short selfie so that Didit can check the photo is really you. That comparison uses biometric data, so we only do it with your explicit consent, which you give at the time. We keep only whether the photo matched. The selfie is not kept by us, and Didit deletes it as soon as the check is finished.
Your approved photo is never shown to anyone before you have both said yes. After that, only the person you have both said yes to can see it, and only if they ask. They see it on a private page of our website that only they can open, with no download link. The page stops working when the introduction ends, if you withdraw the photo, and in any case after seven days. We cannot take back something already seen or screenshotted. Sunny never describes your photo to anyone.
Your calendar
If you choose to, you can connect your Google Calendar so that Sunny can suggest times that suit you. We ask Google only for when you are free or busy, and for the list of your calendars so that all of them count. We never see what is in your diary: no titles, places, descriptions or the people you are meeting. When Sunny looks for a time, the free times she finds are passed to Anthropic, whose AI powers her, in the same way as your conversations, and are not used to train its models.
When you are arranging a call with someone you have been introduced to, Sunny checks the times they have offered against your calendar. If none of them fit and you have both connected a calendar, she looks for times you are both free and suggests a few of them. That is all either of you learns about the other's calendar: a handful of times when you are both free.
Google gives us a key to ask about your free and busy times, which we store encrypted. When Sunny looks for a time, we keep the busy times we get back for at most a day. You can disconnect at any time on the calendar page or by asking Sunny; we then delete the connection and ask Google to withdraw the key. You can also remove Love Sunny's access from your Google account settings.
Why we use it, and on what legal basis
| What we do | Legal basis |
|---|---|
| Sign you in, run your conversations with Sunny, and introduce you to people | Performing our contract with you |
| Check you are 18 or over | Legal obligation, under the Online Safety Act 2023 |
| Check you are who you say you are, and hold one account | Your explicit consent, for the face comparison; our legitimate interest in keeping members safe, for the rest |
| Ask gently about, and remember, sensitive things you choose to tell Sunny | Your explicit consent |
| See when you are free and busy in your calendar, if you connect it | Your consent, which you can withdraw by disconnecting |
| Look for people for you to meet, including using who you would like to meet | Your explicit consent, which you can withdraw by telling Sunny |
| Keep the photos you send Sunny, review them privately, and show the one you approve to someone you have both said yes to | Your consent, which you can withdraw by telling Sunny or removing your photos |
| Check the photo you approve is really you, by comparing it with a selfie | Your explicit consent, for the face comparison |
| Keep records of your consent choices | Legal obligation, to show we have your consent |
| Keep Love Sunny safe: investigate reports, prevent fraud and abuse | Our legitimate interest in the safety of our members |
| Analytics cookies on our website | Your consent, which you can change at any time |
When we rely on legitimate interests, we have weighed them against your rights and kept what we do to the minimum that safety needs.
How introductions work
Sunny writes an anonymised portrait of you: a few paragraphs about your character, what matters to you and what you are looking for, with no name, contact details, exact age, employer or where you live. You read it first, ask for changes, and approve it; only an approved portrait is ever shown.
Matching starts only once you agree to it on that page. Sunny then compares what you have told her, including who you would like to meet, with what a possible match has told theirs, in a private comparison. Your photos play no part in it. To help decide whether to suggest an introduction, Sunny receives limited results from that private comparison, along with the other person's approved portrait. These results can convey something about the other person's preferences, even though she does not receive their full profile. What may be shared with you, and what may be shared about you, is controlled separately by your sharing choices. Because who you would like to meet can reveal your sexuality, we treat it as sensitive and rely on your explicit consent: either your agreement to sensitive topics, or your agreement to matching, which covers who you would like to meet even if you have not agreed to talk about anything else sensitive. You can stop matching at any time by telling Sunny. Anything being considered for you stops, an introduction still waiting for answers is withdrawn (the other person is told only that it is not going ahead), and Sunny forgets who you would like to meet unless you have also agreed to sensitive topics. To keep introductions within the distance you are happy with, we keep your postcode district (such as BN1) and its centre point, never your full postcode or address.
If Sunny thinks you should meet, having looked at it separately from each of your points of view, each of you is sent a private link, open for seven days, to the other's approved portrait. The link stops showing the portrait as soon as the introduction is not going ahead, or lapses. Sunny tells each of you, in her own words, why she thinks you should talk. We do not show either of you how your answers compared. The page may also show up to three things you both have in common, in fixed sentences, but only where you have both chosen to share them; it never shows where you differ. You choose these sentence by sentence on your profile page, or by telling Sunny, and can change them at any time. A change also applies to links already sent, though we cannot take back something already read, copied or screenshotted. Sometimes a difference on a major topic, such as whether you want children, means an introduction is held back rather than made; neither of you is told, and it never stops other introductions. There is no name, number, email or photograph, and nothing that would identify you.
You decide by telling Sunny. If either of you says no, or it is not answered within seven days, the other is told only that it is not going ahead, never why. After a no, you will not be suggested to each other again. If you say no, you can choose to send a short, kind line, which Sunny reads back to you and passes on exactly as you approved it, provided it does not identify you. If you both say yes, each of you can learn the other's first name from Sunny, and then, if the other has approved a photo, ask to see it (see "Your photos" above). Nothing else about you is shared until you choose to share it. What you tell Sunny about an introduction stays between you and Sunny and helps her understand you.
After you both say yes, Sunny arranges a short introduction call by phone and hosts the start, then steps out. Beforehand you agree a short brief with Sunny: what you would love to talk about, anything you would rather not, and how you would like it to start. On the call, Sunny knows only both briefs, both portraits and first names, and why she thought you should talk. Beforehand, she also asks each of you whether the call may be recorded. It is recorded only if you both agree: each of you separately, including after Sunny steps out, turned into one written transcript that Sunny keeps for each of you, after which the recordings are deleted. Otherwise only the part Sunny hosts is kept. Saying no changes nothing else.
If you both want to carry on after the introduction call, the next step is a video call, in your browser from a personal link Sunny sends shortly before. Your camera and microphone are used only for the call, and the picture is never recorded. Sunny says hello at the start and steps out, knowing only what she knew on the introduction call. She asks each of you beforehand whether the sound may be recorded; it is recorded only if you both agree, each of you separately, turned into one written transcript that Sunny keeps for each of you, after which the recordings are deleted. Otherwise only the part Sunny hosts is kept. If you would rather not carry on after either call, tell Sunny: the other person is told only that it is not going further.
If you both want to meet, Sunny helps arrange a first date. You each tell her privately what kind of meeting you would enjoy and when you are free; only what you have in common is used, and neither of you sees the other's answers. Love Sunny suggests a safe, public place roughly halfway between your postcode districts, found by asking Google Places for places of that kind near a point on the map, without anything about either of you. We keep the time and place you both confirm with the introduction. Your mobile numbers are passed to each other only if you both agree, once the date is set.
After a first date, Sunny asks each of you privately how it went and whether you would like to see each other again, and checks in now and then while you are seeing each other. What you tell her stays with her; the other person hears only what happens next. If you both tell her you are together, we note it, and, like meeting in person, it can appear as a count in the network of whoever invited you, never with your name.
If you think an introduction or a decision about your account was wrong, you can ask for a person to review it.
Invitations
Sunny can give you your own invitation link to share with friends. Anyone who opens it sees your first name, and nothing else about you.
If someone texts Sunny from your link, we note that they came through your invitation, with their number, so that when they join we know they joined through you. If they have not joined within 30 days, we delete their number. Once they join, we keep only that they joined through your invitation, and when.
People who join through your invitations, and the people they invite in turn, make up your network. Sunny can show you how love is growing in it, as counts by day, never names or who did what. Anything beyond invitations and people joining is shown only once at least five people have joined your network.
When someone in your network meets their match in person, Sunny may tell you that love is growing in it, at most once a week, and never who it was. In the same way, if you joined through someone's invitation, they and the people above them may hear that love is growing, never that it was you.
Some local places, Sunny's Spots, keep Sunny cards with a QR code. When you scan one, we count the scan, with nothing about you. If you then join, we note which pack of cards brought you, and so which place, so we can thank them. The place only ever sees totals, such as how many people joined through its cards that month, never who.
Sunny’s Spots partners
If you sign up a business as one of Sunny’s Spots, we keep what you tell us: the business’s name, kind and area, the code on any card pack we left you, your name and email, its Instagram handle and website, what you said makes it a good spot, any photos you add, and when you ticked each agreement. We also keep the codes of the card packs we leave at the business, with its name, from the day we leave them. We use it all to match your sign-up to your cards, bring and restock them, credit you for the people who join through them, send your monthly note, and describe the place well when Sunny suggests it. Our legitimate interest in running the partnership is the legal basis. Photos are stored privately and stripped of the location and camera details phones add.
We keep it while you are a partner. When you leave, or if we decline a sign-up, we delete it whenever you ask, and we review what we hold about past partners at least once a year. To update it, have it deleted or leave, reply to your welcome email or write to partners@lovesunny.me.
If you message us on Instagram
If you send Love Sunny a message on Instagram, Sunny answers it. She is an AI, and she answers questions about Love Sunny and how to start, but she does not get to know you there: please do not send her anything personal on Instagram. We keep your Instagram username and name, the messages you send us and our replies, so that the conversation makes sense and so that someone from our team can read it and reply when Sunny passes it to them. Messages are written by Anthropic's AI in the same way as your other conversations with Sunny, and are not used to train its models.
If you comment on one of our Instagram posts for the first time, Sunny may send you one private message to say hello. We keep your username, your comment and her message, so that she never sends you a second one.
Our legitimate interest in answering people who contact us is the legal basis. We keep these messages and comments for twelve months after the last one, then delete them. Instagram itself is run by Meta, which handles your messages under its own privacy policy.
Who helps us
We use a small number of companies to run Love Sunny. They act on our instructions, under contracts that require them to protect your information, and may not use it for their own purposes.
| Company | What they do | Where |
|---|---|---|
| Supabase | Our database and sign-in, and private storage for the photos you send Sunny | European Union (Ireland) |
| Vercel | Hosts our website and servers | European Union and United States |
| Meta (WhatsApp) | Carries your WhatsApp messages with Sunny and your sign-in codes | European Union and United States |
| Sendblue | Carries your iMessages with Sunny, if you choose iMessage | United States |
| Anthropic | Provides the AI that powers Sunny, including her private review of the photos you send. Your conversations and photos are not used to train its models | United States |
| Zernio | Connects Love Sunny's Instagram account, and carries your Instagram messages and comments with Sunny if you contact us there | Being confirmed |
| Didit | Runs the ID check, and the selfie check of the photo you approve | European Union (Spain) |
| ElevenLabs | Gives Sunny her voice on calls, and records and transcribes them | United States |
| Twilio | Connects Sunny's phone calls, carries your text messages with Sunny if you choose to text her, and sends sign-in codes by text message if you choose that option | United States |
| LiveKit | Connects introduction and video calls so that two people and Sunny can talk together, and records each person's sound separately when both agree | European Union |
| Your calendar's free and busy times, if you connect it, and finding public places for a first date, for which it receives only a point on the map | United States | |
| Resend | Sends our emails, and carries your emails with Sunny if you choose to email her | United States |
| PostHog | Website analytics, only if you allow analytics cookies | European Union |
| Google (Google Analytics) | Website analytics, only if you allow analytics cookies. It is never told your name, number or email, and is not used for advertising | United States |
Love Sunny shares some accounts with our sister service, Sonaverse, which is run by the same company. Your WhatsApp messages to Love Sunny may pass through Sonaverse's systems on their way to us; they are not read, kept or used there.
We may also share information when the law requires it, or to protect someone from serious harm.
Information sent outside the UK
Where one of these companies handles your information outside the UK, we make sure it is protected to UK standards: through a UK adequacy decision (the European Union), the UK Extension to the EU-US Data Privacy Framework, or the UK's International Data Transfer Addendum to the standard contractual clauses.
How long we keep it
- Your account, conversations, calls and what Sunny knows about you: for as long as your account is open. When you close it, we delete them within 30 days, including ElevenLabs' copy of your calls.
- Your date of birth and document code: for as long as your account is open.
- Your calendar connection: until you disconnect it or close your account. The free and busy times Sunny looks at: no more than a day.
- Photographs and selfies from the ID check: not kept by us at all, and deleted by Didit as soon as the check is finished.
- Photos you send Sunny: those you did not choose are deleted 30 days after you approve one. The one you approved, and any you send afterwards, are kept until you remove them or close your account. When your account closes, all of them are deleted.
- The selfie for the check of your chosen photo: not kept by us at all, and deleted by Didit as soon as the check is finished. We keep only whether it matched.
- Sign-in codes: a few minutes.
- Messages you send us on Instagram, and your first comment on our posts: twelve months after the last one.
- Introduction call recordings, when you both agreed: only until they are transcribed. The transcript: twelve months from the call.
- Records of your consent choices: for six years after your account closes, so that we can show what you agreed to.
- Safety reports about a member: for as long as needed to keep others safe, reviewed at least once a year.
Your rights
You can ask us for a copy of your information, to correct it, to delete it, to restrict or object to how we use it, and to receive it in a form you can take elsewhere. Where we rely on your consent, you can withdraw it at any time. Where a decision about you is made automatically, you can ask for a person to review it.
Ask Sunny, or email privacy@lovesunny.me. We will reply within a month, and it is free.
Complaints
If you are unhappy with how we have handled your information, please tell us first at privacy@lovesunny.me. You also have the right to complain to the Information Commissioner's Office at ico.org.uk or on 0303 123 1113.
Children
Love Sunny is only for adults aged 18 and over. We do not knowingly keep information about anyone younger, and delete it as soon as we find it.
Keeping it safe
Your information is encrypted in transit and at rest. Access inside Love Sunny is limited to the few people who need it to run the service. Sensitive information is held separately, under stricter rules.
Changes to this notice
When we change this notice in a way that matters, we will tell you before the change takes effect, through Sunny or by email. The date at the top shows when it last changed.
